How Feelunique increased their conversions by 65% by turning shoppers into video ambassadors

Challenge

Feelunique is one of Europe’s leading beauty shops. The retailer wanted to boost conversion rates with inspiring video content that Gen-Z and Millenials could relate to.

Solution

Feelunique used Up & Cast, to automate video creation by customers with post-purchase triggers. These videos are then automatically broadcast on the corresponding product page.

Video creators

%

Conversion rate

%

Social media shares